Businesses in West Lindsey are being invited to a series of free internet workshops and masterclasses to help them keep up to speed with the rest of the UK
The internet offers a wealth of opportunities to companies but many are still not making the most of them and are struggling to stay up to date with the latest advances in technology.
Lincolnshire County Council’s onlincolnshire project will host a number of half-day and full-day sessions throughout October and November at The Willows Garden Centre in Glentham starting with an Internet Marketing Masterclass on 7th October.
The masterclass from 9.30am until 4.30pm will give an overview of social media while also looking at Search Engine Optimisation, Google Analytics and direct email such as Mailchimp.
Delegates will also be presented with a simple marketing model which they can take away and implement in their own businesses.
The masterclass will be followed by an Introduction to Social Media course on 14th October and a number of social media surgeries, aimed at more advanced users, starting with Facebook also on 14th October and Twitter and Linkedin on 17th November.
For those who want to take a closer look at social media, the half-day Facebook, Twitter and LinkedIn surgeries will take a more detailed look at each platform and give practical advice on how businesses can use them to communicate with their target market more effectively.
Cllr Colin Davie, Executive Member for Economic Development at Lincolnshire County Council, said: “With the digital age upon us, it’s never been more important for businesses to keep up with the online world – and that’s why onlincolnshire is providing this business support to help firms make the most of the internet.
“We don’t use any techy jargon, so you don’t need to be an expert in IT to attend. It’s a way for businesses to pick up some tips and get free advice from experts in their field. We’d like to see as many businesses as possible take up this opportunity.
“Because these events are fully funded, which means they’re free to attend, they are extremely popular so my advice is to reserve your place now to avoid being disappointed later.”
As well as learning more about the internet, delegates will also be able to benefit from up to 12 hours of free support which includes one-to-one business advice and consultancy.
The courses are open to all businesses in the area and are part of a wider programme of support across Lincolnshire and Rutland being run by onlincolnshire. It is part-funded by the European Regional Development Fund (ERDF).
To find out more or book your free place please call 0300 80 80 120 or email firstname.lastname@example.org. You can also follow @onlincolnshire on Twitter and www.facebook.com/onlincolnshire or visit the website www.onlincolnshire.org
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